Where passion, technology and

THE WORLD’S DEFINITIVE MAR-TECH EVENT

Last year’s mass digital migration led to an explosion of digital touchpoints between companies and consumers. The dawn of a hyper-connected age nears as AI, 5G, Big Data, Immersive and Mobile Advertising trump traditional marketing models. And the evolution is only going to accelerate from here on.

How will brands and marketers stay up-to-speed for what’s next? Marketing Mania is the definitive answer. Designed to be the industry’s most pivotal, powerful mar-tech gathering this October.

Think you have the product, solution or technology to shift marketing into the new era?

It’s all part of the bigger game-plan – hosting the boldest, most comprehensive tech show in the world. In 2021, Marketing Mania runs alongside: GITEX, Ai Everything, Fintech Surge , Future Blockchain Summit & GITEX Future Stars

Enquire Now

SIX SHOWS THAT ENCAPSULATE THE INTERCONNECTED POWER OF TECH

GITEX TECHNOLOGY WEEK

STARTUPS CONQUERING
THE WORLD

MOVING FORWARD
WITH BLOCKCHAIN

AI EVERYTHING

DEEPTECH DRIVING FINTECH

MARKETING OOMPH POWERED BY HIGH-TECH WIZARDRY

Marketing Mania is a must-visit for forward-looking marketers passionate about engaging, selling and delighting consumers in new and inspiring ways.

Expand Your
Reach

With 10,000 marketing, design, advertising, social and creative professionals in the house, you can find your next mentor, investor, client, colleague, intern or work idol.

Meet Frontier
Speakers

A multi-track conference programme that will unite global marketing gurus under one roof.

Complete Your
Stack

Looking for new tools and service providers? Marketing Mania will host over 50 exhibitors offering MarTech to customer experience solutions.

Learn More

REMAP x MEPRA at Marketing Mania on
17th October

SPECIALLY CRAFTED TO MAXIMIZE YOUR ROI

Supernova Challenge

Mind-blowing startups, fabulous tech innovations and fierce pitching rounds – the Supernova Challenge is the ultimate opportunity for startups to get exposure and win from a total of US$ 200,000 cash prizes. Our previous winners have gone on to become massive regional and global successes with new investors and government contracts signed right after the show.

Find New Investors & Buyers

Every year an influential cohort of 400+ investors join our shows with the sole purpose of finding new startups to invest in. 500 Startups, EBAN (European Business Angel Network), Roland Berger, Deutsche Bank, Modus VC, just a few of our regularly featuring. Plus, thousands of regional and global corporations visit the show to seek and sign business partnerships with startups.

Demo Your Innovation

The stage is set to bring your innovation to the forefront of an influential line-up of attendees. The Demo Stage is your best bet to present your product and solution, sell its benefits, technical abilities and critical methods of application across diverse industries. Only available on advanced bookings, you’ll get a few minutes in the spotlight, so make sure you practice your pitch well.

CONFERENCE OVERVIEW

Unravel marketing mysteries, unleash fresh ideas for CMOs and hear the inspirations behind brave innovative campaigns that sent ripples worldwide and delivered organic growth.

Discuss with top government CMOs on how to optimise the 'soft power’ narratives
Apply AI with mind-boggling analytics to create brand awareness and auxiliary revenue channels
Learn from brave marketers on the art of social selling and brand story-telling
Leverage digital trust as the new currency of consumer empathy
Meet the $100 billion Gen Z buyers
Identify opportunities in the $4.8 billion e-gaming and e-sports MENA market

“Great insights, really enjoyed being out in person, meeting people, meeting the whole marketing community, its been a tremendous week here at Marketing Mania! Really glad that I came down and hats off to the organisers for not only for putting up a great event but putting on a safe and secure event as well. I had a great time, great to be here!”

Peter DeBenedicts

Chief Marketing Officer – Middle East & Africa, Microsoft

"Happy to be a part of Marketing Mania and GITEX. Actually I was pleasantly surprised when I arrived here earlier and it took me 15 minutes to find a parking slot, it shows me that the people are really enthusiastic to get back to some sort of semblance of normalcy. The hall is full of people, amazing facilities and social distancing, the kind of precautions that have been taken are really good. I just feel so good to be a part of such a large event, interacting with your peers, interacting with colleagues and being a part of life is normal again!”

Amrith Gopinath

Senior Marketing Director, Adidas

“Congratulations and thank you to the Marketing Mania team for an amazing job organizing a safe and engaging in-person event. It felt so good to be part of a live panel discussion on trust.”

Sunny Landeros

Ex CMO Jetex, Official Member - Forbes Communication Council

“My experience has been fantastic. The sessions, the conversations, the new ideas and thoughts – it has been wonderful.”

Maya Makanjee

Non Exec. Director – AIG, Tiger Brands & Chairman of Ethics, Nelson Mandela Foundation

“Such an engaging audience, amazing vibes, knowledge sharing, interactive, I cannot wait to attend other sessions, thank you for having me!”

Souad Al Serkal

MEPRA Strategy Board Member & VP Corporate Communications, Tabreed

“It feels quite strange to walk into a large building with a lot of people, but I see people smiling and loving getting back to a live event and engaging with each other”

Rashid Al Awadhi

CEO, New Media Academy

Nominate a speaker

BOLD CONVERSATIONS, AUDACIOUS NEW STRATEGIES

Adam Brotman

CEO ,
Brightloom (USA)

100 Most Creative People by Fast Company, CDO of the Year by the CDO Club

Ahmed Al Marzooqi

Finance, Economy & Statistics Influencer ,
@ahmedmhm (UAE)

300K followers on Facebook & 100K+ followers on Instagram & Tiktok

Alaa Nour

Senior Account Manager,
Memac Ogilvy Dubai (UAE)

Worked with Nestle, ADNOC, Unilever, DTCM and IKEA

Andrew Garrihy

CMO,
DiDi (China)

A winner of 4 Cannes Gold Lions for the Story Sign Project, an AI basedinitiative that facilitates parents to read stories to 32 million deafchildren below the age of 6.

Anna Bertoldini

Global Employer Branding Manager,
Glovo (Spain)

Creator and curator of social media content, with the highest engagement rate in Europe.

Anthony Stehn

Vice President Digital Marketing,
American Eagle (USA)

Designed, built and lead the sales organization for the largest in-venue Social Display Network in the marketplace

Asma Quorrich

Senior Vice President Marketing,
Jumeirah Group (UAE)

Avery Akkineni

President,
Vayner NFT (USA)

An ex-Googler, was awarded SEA Independent Agency of the Year at VaynerMedia

Colin Lewis

CMO,
OpenJaw Technologies Ireland

One of UK’s top 100 CMOs, ran his first eCommerce website in 2006 turning over $100m

Cristina Pon

Co-Founder & Head of Growth,
Ocean Protocol (Germany)

Using a decentralized data exchange protocol that unlocks data for AI, helping to build the new data economy

Dr. Anna Tarabasz

Associate Professor of Marketing & Deputy Director of Internships,
SP Jain School of Management (UAE)

Specialized in digital marketing and e-commerce, working previously in banking, automotive and cosmetics industry. Key researcher in digital marketing and social media, e-commerce, Internet of Things and wearable technology

Dr. Jeremy Williams

Globally recognised NFT expert,
NFTeach Podcast Host (USA)

Serves as a NFT drop strategist assisting brands and celebrities launch NFT projects locally and abroad. Launched the first school sanctioned Esports team in the UAE

Dr. Paul Hopkinson

Associate Head of Edinburgh Business School,
Heriot Watt University (UAE)

Has developed an exceptional used case study that uses deep and machine learning to detect malware attacks on critical infrastructure; Has developed an AI model that uses X-Ray scans for COVID detection

Dr. Saket Kumar

Chief Data Scientist – Global Premium Services,
Google (USA)

Super-brains behind Google’s empowering AI initiatives to make the tech accessible to all

Emma Cantwell

Director of Marketing & Communications,
Louvre Abu Dhabi (UAE)

Winner of Museum Opening of the Year award by Apollo-Bonhamsfor Louvre Abu Dhabi and an integral part of opening strategy and pre-opening programming of Abu Dhabi's cultural projects like the Zayed National Museum and Guggenheim Abu Dhabi

Ghadeer El Khub

Head of Social & Social Lead for the Buy your time with IKEA campaign,
Memac Ogilvy Dubai (UAE)

Multi-award winner, worked on the region’s first Facebook Car Configurator

Heba Qadri Al Masri

Managing Director,
Qatar Sportstech &, Startup Boots Camp (Qatar)

Leads Qatar Sports Tech, a sports tech AI accelerator, initiated by Qatar Development Bank, powered by Startup boots camp and supported by the Supreme Committee for Delivery & Legacy, Qatar Stars League, beIN Media Group, Qatar Financial Centre, Aspire Zone Foundation, MBK Holding and the Ministry of Commerce and Industry.

Henry Chilcott

Chief Brands Officer,
Formula E (UK)

Previously at McLaren, his most recent creative project was adopted as F1’s # campaign, a symbol of diversity and inclusion

Her Excellency Heba Fatani

Director General,
as Al Khaimah Government Media Office - RAKGMO (UAE)

The woman at the helm who has delivered exceptional results during the global pandemic. She also leads communication and PR for His Highness Ruler of Ras Al Khaimah. Innovative champion of a holistic digital transformation and effective messaging and previously directed communication Prince Al Waleed bin Talal bin Abdulaziz , listed by Time magazine as one of the hundred most influential people in the world

Jad Hindy

Marketing & Communications,
EXPO 2020 (UAE)

Leading EXPO 2020’s entire digital and social eco-system, brand strategy and management, external activations

Jaideep Prabhu

Professor of Marketing,
University of Cambridge (UK)

Marketing guru who has taught executives from ABN, Amro , Barclays Bank, British Telecom, BP, the UK's Department of Trade and Industry (DTI), GE, IBM, ING Group, NHS, Nokia, Philips, Roche, Shell, Vodafone etc

James Denton-Clark

Chief Client Officer Karmarama & MD,
Accenture Interactive (UK)

Cannes Lions winner, ran a campaign for the British Army by leveraging data science analytics which was a remarkable turnaround in terms of recruitment; current clients include BT, EDF Energy & Ministry of Defense

Karim Dirani

Global Marketing Communication Leader,
DuPont (UAE)

Leads the marketing communication strategies for several businesses under the biggest Safety brands worldwide: Kevlar®, Nomex®, Tyvek® and Tychem ®.

Katie Traxton

Non Executive Board Director,
European Sponsorship Association (UK)

When working at WeAreFearlessled the marketing for the British Council's global anniversary campaign celebrating 400 years of Shakespeare, which spanned 200 countries and earning an organic social reach of 2.3 billion in one weekend and was the Chief Communication Officer at Formula E

Khaled Ismail

Vice President Communications - Europe, Central Asia, Middle East & Africa Region,
Tetra Pak (UAE)

Named a 'dude' in '10 Dudes Shaping Middle East’s Marketing Comms Landscape’

Konrad Dobschuetz

Head of Customer Solutions, (Digital) Health Innovation and BIOME Lead UK,
Novartis (UK)

Creating proofs of concept and scaling AI deployment across the healthtech space; Leveraging AI for digital and omni-channel marketing and strategy development

Lara Morgan

Co-Owner & Founder,
Scentered & Global Amenities Direct (UK)

Founder of Pacific Direct at the age of 23, appeared on the BBC2 show "The Apprentice: You're Fired."

Maria de Freitas

Co-Founder & CEO,
uMore (UAE)

A master of growth marketing & winner of TechStars Startup Weekend UK COVID Edition; Uses ML & digital phenotyping raising investment from Facebook’s former Head of Growth

Mariah Idrissi

Model & Official Ambassador,
Formula E (UK)

World’s first hijab wearing model, a leading authority in ‘modest fashion’ and the official ambassador of Formula E

Mark Evans

Managing Director – Marketing & Digital ,
Direct Line Group (UK)

Demonstrated bravery by hiring infamous gangster, Winston Wolfe (of Pulp Fiction fame), to be the UK insurer’s spokesperson

Martin Alamri

Head of Sales CEEMEA & Managing Director DACH,
Talkwalker (Luxembourg)

Deployed an AI-powered conversational intelligence platform enabling customer-centric companies to drive revenue, increase retention and reduce costs

Matthew Horobin

Head of Corporate Affairs,
Abu Dhabi Airports Company (UAE)

Transforming the global traveller experience by making Abu Dhabi’s new airport the most immersive, interactive airport in the world. Previously at Dubai Airports, Matt enabled an entertainment-led experience in partnership with some of the biggest global and regional brands including Disney, Timeout & Anghami

Mike Alnaji

Director of Content Creators & Brand Partnerships,
New Media Academy (UAE)

Holds the record for smashing million-dollar influencer campaigns for global brands such as Nestle, IKEA, Mercedes-Benz, PlayStation and Samsung

Mike Davis

Regional Director,
CSM Sport & Entertainment (UAE)

Snr Leader of CSM’s regional business (6 countries and 190+ employees). Regional head of consulting using the power of sport and entertainment to deliver impact for governments and businesses across the region. A driving force behind CSM’s Global Diversity and Inclusion framework and programming across its 27 offices and 1000+ employees

Mike Fairburn

Chief Marketing Officer & General Manager,
Sony Music Entertainment Middle East (UAE)

An entertainment and music executive with over 20 years’ experience, Mike has led the Sony Music Middle East business since 2014, working across a vast market comprising Egypt, Levant, GCC, Pakistan and Afghanistan in the areas of artist development, music marketing & promotions and business development.

Milvin George

CEO ,
Lagado Watches

Top 100 CEOs in the Middle East by Forbes as the only leader representing the watch industry

Mimi Nicklin

International bestselling author & an Empathy Advocate,
Creative Director (UAE)

Transformed a loss-making startup agency on empathy-based marketing techniques with a 98% pitch conversion rate

Mo Magic

MC,
Entertainer Magician (South Africa)

Featured on the front cover of VANISH (World’s largest magic magazine) and The Sunday Times calls him “The James Bond of Magic”, uses magic as an effective way of story-telling that has seen him win multiple awards.

Mohamed Tarek Fahmy

Director of Growth & Martech,
Careem (UAE)

Creating data and network planning products that enable and accelerate efficient growth using AI and data analytics

Monica Botez

CMO,
Ocean Protocol (Germany)

Using a decentralized protocol to unlock data for monetization that aims to give people back control over their data

Nick Barron

Deputy CEO, HP+Mischief,
PRovoke’s UK Agency of the Year 2021 (UK)

Has been an advisor for Manchester City FC, DP World, Unilever, Coca-Cola and the UK Government’s Department for International Trade

Peter Debenedictis

Chief Marketing Officer, Middle East & Africa,
Microsoft (UAE)

An Effie award judge, is leveraging AI to drive the marketing strategy and overall bravery culture at Microsoft

Pierre D'Arbost

GM EMEA,
American Eagle (UAE)

Serving 3000+ multi-sector clients daily, leads the innovation hub and eco-system of 200+ partner platforms and tech service providers in the digital space

Rami Al Kadhi

Commercial Director,
Anghami(UAE)

Became the first Arab technology company to be listed on NASDAQ, expected to generate $40-210 million in cash from the SPAC and a separate PIPE investment to help accelerate its growth and leveraged work from home to diversify genres and had the highest audio listeners registered

Rashid Al Awadhi

MEPRA Vice Chair & CEO,
New Media Academy (UAE)

The 40 Most Influential Emiratis Under 40; Forbes 50 Impactful Marketing and Communications Professionals In The Middle East

Ritchie Mehta

Founder,
Learn Et Al & School of Marketing (UK)

On the verge of becoming UK’s largest Gen Z mentoring initiative, launched a nationwide programmeto help young people aged 16 to 28 find a route into the marketing industry and a pioneer in digital marketing studies for young students enrolling a 100,000 students globally in the past 3-4 years.

Samar Alshorafa

CEO of She is Arab & Advisor to Chairman, Board Member,
Farm Food for Industries LLC (Egypt)

Listed in the Arab Power List 2021 of Arabian Business Magazine and is a key knowledge partner on gender inequality and women’s related issues across the Arab world for major corporations and organisations.

Sara Al Madani

Emirati Entrepreneur,
(UAE)

Emirati entrepreneur, advocate for women, fashion designer, brand ambassador, social media personality and board member of the UAE Ministry of Economy’s SME Council and of the Sharjah Chamber of Commerce and Industry

Sarah Mohamd

Director of Operations & Strategy,
Quill Communications (UAE)

Communicate’s top 15 women to watch in the GCC

Steve Bambury

Education Strategy and AR/VR Specialist,
New Media Academy (UAE)

Co-hosted the world’s first global lesson inside VR alongside Pixar co-founder Loren Carpenter

Thomas Debass

Managing Director & Chief Partnerships Officer,
US Dept of State (USA)

Promoter of public private partnerships as a tool for advancing foreign policy and development objectives

Tomas Kellner

Chief Storyteller,
GE (USA)

One of the top brand editors of the world, GE Reports has been listed in the Financial Times, Inc. magazine and the Brunswick Review as a leading example of content published by businesses and Leads the AI storytelling of GE globally which has been hailed as one of the best and most effective examples of machine nirvana.

Trevor James

The Food Ranger, Travel vlogger and YouTuber ,
(CANADA)

The global influencer with over 18 million + subscribers

Trixie Lohmirmand

Executive Vice President,
Dubai World Trade Centre (UAE)

Uli Reese

Author of 101 Great Minds & Global CMO,
Amp (Germany)

An Emmy & Cannes Lions winner is famed to be one of the biggest audio brand experts in the world and the brains driving audio branding for Star Trek & Disney Classics apart from the likes of Nike, BMW, Reebok, Sony, Coca Cola, and Mercedes etc.

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BECOME A SMASHING BUSINESS SUCCESS

Boost your business growth by connecting with the biggest marketing spenders and tech investors. Your solution takes centre-stage in front of key decision-makers.

Generate lucrative, highly targeted business leads
Position your brand and product close to leading blue chip’ companies
Network with CMOs of global brands and SMEs
Engage with your peers and strengthen key relationships
Keep pace with the latest marketing trends

Learn More

TOP COMPANIES ON SHOW

THE MANIA IS FAST CATCHING ON – LOOK WHAT THEY SAID

Didier Houbert

Director of Operations, NICHE Marketing Management

“It has been amazing for us. This is our first time participating in an event and we’re looking forward to participating in many more, as we have met quite a few people, a lot of interesting potential partners and clients. It’s been great for us.”

Umer Fariq

CEO, Point Blanc Media

“ We’ve learnt a lot with different businesses with different products and startups as well coming in. The whole ecosystem is here at Marketing Mania which has come up for the first time collaborating with GITEX”

Anisha patel

Managing Director MENA, Push Group

“We’re really happy to be here in-person, to be able to meet with people, understand their digital marketing needs, learn how businesses have changed over the summer, and hear what their plans are for 2021. The event has also been conducted safely, with everyone wearing masks and keeping distance.”

Namrata Raina

Marketing Manager, ITCAN

“This was the first time that we’re exhibiting at an event, so we were a bit skeptical, but we’ve had the complete assurance from the organizers that this will be a safe event, and we’ve witnessed it live. We’re quite happy with everything.”